SV Business Development Keynote
SOCIAL MEDIA: LISTEN FIRST!
SV Business Development Week Keynote
Before you dive into social media for any reason, listening should be your first step. What are people talking about and where are they doing it? Is there buzz out there about you or your product that you didn’t know about? Who should you be connecting to? Has there been a recent event you want to find out more about?
Setting up listening tools from free to paid versions can give you a tremendous amount of information and help you find even more things to talk about. I’ll give working examples of listening tools, outline a strategy for effective listening and give you some ideas to use this information in a real world setting.
Time: 7 - 9pm
When: November 12, 2009
Where: Outside the Cube SV
About Janet Fouts
Janet Fouts has been involved in online community for over 13 years. She co-founded ONTHERAIL, an award winning online community for the restaurant industry and has continually been involved in online community ever since. She is an active participant in San Francisco Women on the Web (Director 2000-2001), Women in Technology, Silicon Valley American Marketing Association, Green & Sustainability Innovators & Innovation Network, and the Social Media Club as well as several industry groups.
Her expertise ranges from content creation, Wordpress modification, coding and web project management to social media coaching and social media strategy development.
She is a senior partner at Tatu Digital Media, a San Jose, Ca. web design and development firm, producing blogs, websites, product demonstrations and e-learning modules for online delivery.
